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The Attacker’s Advantage: Turning Uncertainty into Breakthrough Opportunities

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$24.99

Non-philosophic rigor in definition plagues key terms with obscurity. What is uncertainty? How is uncertainty different from the unknown (cf. “uncertainty” on pg. ix & “unknowns” on pg. x)? These “trivialities” expire, however, at breadth. Uncertainty arises from a non-scientific economy; capitalism, for instance, is not by any measure a predicative science like physics. The future of the market is thus a chaotic raging torrent of forces.

Among the chaos, Charan identifies instantaneous up-scaling competitors, the algorithmic revolution, international pools of contenders, the global financial system, as these forces. One model arises to surmount them: a mentality crafted to implement strategies “to attack” uncertainty.

Perceptual acuity (i.e., forecasting catalysts to change radically a company or industry), mindset for opportunity in uncertainty, commitment to the successful in the emerging pathways, power to disintegrate roadblocks, keen knowledge to balance between short or long term, emphasis upon agility in alignment of personnel, priorities, performance (i.e., JPS) are the key battle points of his war plan.

The book is a simple, straightforward, direct advice; no fanfare or obviating digression thresh the reader. Charan develops his advice rhetorically but business leaders have no science (i.e., the www.bloombergview.com/articles/2015-04-02/tesla-stockholders-can-t-take-a-joke”>materiality of Tesla’s Model W). Theirs is the Attacker’s Advantage or, in some cases like Tesla’s Model W, their disadvantage.

Reviewed By:
Author:
Ram Charan
Star Count:
3/5
Format:
Hard
Page Count:
240 pages
Publisher:
PublicAffairs
Publish Date:
24-Feb-2015
ISBN:
9781610394741
Amazon:
Issue:
April 2016
Category:
Biographies & Memoirs
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Additional information

Publication Date

24-Feb-2015

Format

Hard

Publisher

PublicAffairs

Issue

April 2016

Page Count

240 pages

ASIN

1610394747

ISBN

9781610394741

Star Count

3

Book Author

Ram Charan

“The Attacker’s Advantage: Turning Uncertainty into Breakthrough Opportunities”

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